This active travel toolkit has been created in collaboration with local authorities to promote walking, wheeling and cycling in Wales.
These guides and resources have been designed to increase active travel in Wales. They help local authorities engage the communities they serve. We’ve highlighted effective campaigns to increase the number of purposeful active travel journeys.
This toolkit is designed to be useful and practical. We’ve undertaken and read existing research to ensure we’re promoting interventions that work. As policy, research and circumstances change, we’ll update this toolkit. We welcome the feedback of users and local authorities. We’ll integrate this feedback into future versions of this toolkit.
Photography
We have a library of over 1,000 images of people walking, wheeling and cycling in Wales.
Local authorities can use these images to produce their own campaigns.
If you do not have an account, please email activetravel@tfw.wales.
Active travel in action
We’re collecting case studies of campaigns and interventions that work.
We encourage local authorities to use these examples to inspire and inform their own campaigns.
Templates
We’ve put together a set of templates to help local authorities get their campaigns off the ground.
They include A4 posters, social media sharers, draft press releases and leaflets.
Events and dates
We've put together a list of active travel related events and dates to help with your promotional work.
